The Travel and Tourism Economy in Utah
The benefits of Travel and Tourism in Utah contribute significantly to the quality of life for Utahns,
extending beyond economic impact.
Travel and Tourism in Utah is evolving and expanding beyond our beloved outdoor recreation and leisure offerings to ensure a more diverse and dynamic benefit for all communities across the state. These include, but are not limited to; business, meetings and group, sports and events, film and culture.
The Utah Office of Tourism is committed to collaborative, community-led engagement with industry stakeholders
and governmental partners to strengthen Utah tourism’s contributions economically, socially, and environmentally. This effort ensures travel and tourism is a lasting industry for the State of Utah.
Visitors make life in Utah better.
Visitors Make Life in Utah Better
Learn about the value of the visitor economy from key stakeholders throughout Utah.
Legislative District Dashboard
Understand travel and tourism spending impact in your counties.
Additional Resources
Learn about our office strategic plan and grant projects.
RED EMERALD STRATEGIC PLAN
As UOT promotes unique and coveted opportunities, it leans on this strategic plan to achieve responsible tourism stewardship.
PROJECT MAP
View the locations and counties throughout the state that have received grants for Co-op marketing, EDA projects, and from the Utah Film Commission.