Utah Office of Tourism

Featured Opportunities, Resources, and News

Overview forest and scenic road at sunset

'24 GRANT AWARDEE WEBINAR

Join the UOT grants team to walk you through the final reporting requirements and ensure your ROI and budget data are accurate and complete.

Movie camera filming a puppet with puppeteer in view

FILM INCENTIVES

The Utah Board of Tourism Development approved a state film incentive for "A Snowflake Christmas" to film in Utah. Learn more about film production incentives.

Man talking to a group of people around a campfire at night

NEW SPRING CAMPAIGN SPOTS

The marketing team is excited to share new Utah Person spots for UOT's Parks and Beyond Spring Campaign. This campaign will run February 1-June 15. 

Patrons at a restaurant bar

NEW 100% ID LAW

Now required, all establishments licensed to sell alcohol to check the ID for every customer purchasing alcohol, regardless of age appearance. Learn more. 

Group of people with Utah State Capitol building in the foreground

LOCAL TAX DOLLARS

Did you know one in every seven local sales tax dollars collected in FY24 was generated by out-of-state visitor spending? More tourism’s fiscal impacts here.

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JANUARY NEWSLETTER

The latest partner newsletter is now available. View the  current and past editions and subscribe to receive on the first Tuesday of each month.

Utah State Capitol Building

TOURISM DAY ON THE HILL

Hosted by the Utah Tourism Industry Association,  join our tourism industry on Feb. 6, as we address & outline key legislative priorities for the legislative session.