Utah Office of Tourism
Council Hall/Capitol Hill
300 N State Street
Salt Lake City, UT 84114
801-538-1900 or 800-200-1160
info@visitutah.com
ADMINISTRATION |
![]() Managing Director 801-538-1369 | NRandall@utah.gov – Oversees strategy and execution of state tourism and film economies |
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– Provide administrative support to the managing director |
COMMUNITY and DESTINATION |
– I’m so fortunate to get to work with all the communities and partners throughout the state.
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– Assists communities on destination development plan implementation, initiatives, goals, and opportunities to meet community needs |
– Coordinator for Community and Partner Relations team
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OPERATIONS and RESEARCH |
– Coordinates with department finance team – invoicing and purchasing department contracts |
– Analyzes marketing initiative effectiveness and opportunities- Work with partners and stakeholders to support informed decision making |
– Supports team in the analysis of marketing effectiveness and any research related topics |
CUSTOMER and TEAM SUCCESS |
– Provides processes and facilitation for strategic work including overseeing the execution of the office Red Emerald Strategic Plan |
– Creates video content for consumer website, social media channels and presentations |
– Provides customer support for prospective tourists |
GLOBAL MARKETS |
– Manage International strategy and Destination Development programs
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– Manages the primary markets of France, Germany, UK, and secondary European markets, including Ireland, Belgium, Netherlands, Switzerland and Austria.
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Zach Fyne
Global Markets Specialist
– Managing the primary markets of China, Australia/New Zealand, and Canada, and secondary Asian and Latin American markets, including Korea, Japan, Taiwan, Hong Kong, Mexico, and Brazil
– Favorite Utah activity: Snowboarding bottomless powder sessions on perfect bluebird days in the winter, backpacking and car camping off the beaten path in the summer |
– Organizes, leads, and helps execute company projects including research, travel coordination, department first contact, and events |
MARKETING and COMMUNICATIONS |
– Leads the Marketing & Communications team in executing consumer-focused advertising campaigns across paid, earned, and owned channels.
– Manages the Utah brand and portfolio of brands including: Life Elevated, Mighty 5, and Greatest Snow on Earth.
– Favorite Utah activity – Skiing in the Cottonwood Canyons
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T – Leads on paid advertising and sponsorships
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– Curates, designs, and manages web pages for visitutah.com
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Sorell – Helps lead the creation, development, and delivery of content to support key marketing campaigns and initiatives
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K – Provides content editing and design support on visitutah.com
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Please note: Our Public Relations Manager, Anna Loughridge, is currently on maternity leave. Please contact our Director of Marketing and Communications above with inquiries. |
– Oversees social strategy and community management across Visit Utah channels |
Stacey Zol – Provides administrative support to the Marketing/Communication Team |