The 2016 Utah Tourism Conference achieved record attendance with more than 400 industry partners assembling in Midway at the Zermatt Resort. This record reflects the focused work of the Utah Tourism Conference Committee, the Utah Tourism Industry Association (UTIA) and the Utah Office of Tourism (in partnership with Utah Hotel & Lodging Association and with the support of multiple sponsors and exhibitors, Go Heber Valley and the Zermatt Resort).
The conference inducted Utah Senate President Wayne Niederhauser and LeBus founder Dennis Copyak into the Tourism Hall of Fame. The Governor and Lt. Governor headlined the lineup of presenters. Turner PR joined UOT’s PR manager for a dozen meetings with DMOs. UOT’s photo editor Sandra Salvas also held multiple advisory one-on-ones with DMOs. All six international representatives attended the conference and met with partners, and then joined staff from UOT and account managers for UOT’s social media and digital marketing agencies on a Hidden Gems FAM to experience some of the best that Utah has to offer outside the national parks.
See our 2017 Utah Tourism Conference page.