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UTAH OFFICE OF TOURISM
Governor's Office of Economic Development
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Jason Perry, Executive Director, GOED
Leigh von der Esch, Director, UOT
Tracie Cayford, Deputy Director
David Williams, Deputy Director
Chad Davis, Newsletter Editor

March 26, 2009 e-UPDATE:

  • From The Managing Director
  • UOT Launches Spring/Summer Ad Campaign
  • UOT Hosts Men's Fitness Magazine
  • Legislative Wrap-up
  • Recently Hosted Media

COMING UP...

Governor's Economic Summit
Monday, March 30
Grand America Hotel
REGISTER HERE

Utah Tourism Conference
May 13 - 15, Layton
REGISTER HERE

Now Accepting Nominations for 2009 Tourism Hall Of Fame
DOWNLOAD FORM

Enter The 2009 Utah Tourism Marketing & Advertising Contest
DOWNLOAD FORM

2009 Legislature Adjournes 

Link to LEGISLATIVE WRAP-UP
(provided by Park City Chamber)

Recently Hosted Media 

February 6-9
Richard Schermer
Recommend Magazine
Ski Park City, SLC  & Ogden
 
February 15-19
Charlotte Magazine
Greg Benchwick: Ski Ogden, Powder Mtn, Snowbasin
 
February 21-28
Travel Channel Int'l
Ski Park City & SLC
 
February 25-28
Askmen.com
Emma Mckay: Ski and Amenities of Park City Area
 
February 26-28
DIE ZEIT
German Media: Ogden, Snowbasin, Powder Mtn
 
March 6-9
Estates West Magazine
Hayley Mitchell: Ski and Amenities of Park City Area
 
March 9-16
Destination Poudreuse
French Media: Ski SLC and Park City
 
March 19-22
Easy Voyage - Maxi Magazine
French Media: Southwestern Utah Destinations

From The Managing Director

Thanks to Governor Jon Huntsman and the Legislature for their outstanding efforts in a very tough budget year! The landmark legislation that was passed concerning Energy, Liquor Laws, Health Reform, Motion Picture Incentive Legislation and of course, the budget, were done with great unity and total commitment.  We have attached a link to the very fine legislative recap done by the Park City Chamber. If you haven't seen it, we believe it's a great overview of issues relating to our industry and the state.
 
Spring brings renewal and new activities! We appreciate our working relationship with Danny Richardson and UTIC to prepare an informative, educational tourism conference at the Davis Convention Center, May 13, 14 & 15th. And of course, it wouldn't be Davis County and Barbara Riddle's area if there wasn't great hospitality and networking opportunities lined up for the tourism conference. You won't want to miss what Barbara is putting together for the opening night activity! Make certain you register at www.utahtourism.org now!
 
Finally, in preparation for the tourism conference, don't forget to: 1) think about whom you may wish to nominate to the Utah Tourism Hall of Fame and, 2) enter your marketing pieces in the marketing awards program. Links to the criteria and applications for both are listed to the left in the "Coming Up" section. Past recipients of the Hall of Fame award have included the Goulding Family, Ken Knight, Beth Gurrister, Dick Bass, Bob Syrett, and many others since the awards were created in 1985.
 
Thanks to all of you for your great efforts! I hope you are enjoying "Utah Life Elevated" on the slopes or in the red rocks...or both!

UOT Launches Spring/Summer Campaign

Utah's "Life Elevated" spring/summer advertising campaign will be launched by the Utah Office of Tourism during the next few weeks. The $3.2 million campaign will include ads on national cable television; local stations in the Los Angeles, Denver, and Phoenix markets; in targeted travel magazines; and on the Internet...

click for more...

Mens Fitness: Visit Follows SLC "Most Fit City" Ranking

This week the Utah Office of Tourism is hosting Jesse Huffman, a professional snowboarder and contributing writer for Men's Fitness magazine. His article will feature the ease and affordability of using the UTA transit system to access the Wasatch Mountain backcountry for splitboarding (a snowboard convertible to a set of touring skis). The feature will appear in Dec./Jan. 2009/2010 issue, consist of 800-1200 words and span several pages.

Also in Utah this week: The Utah Office of Tourism in conjunction with statewide partners is hosting an "International Super FAM." The trip includes 19 journalists from around the world visiting destinations throughout the state. The tour starts in Antelope Island, then heads south to Moab, Monument Valley, Capitol Reef, Bryce, Zion, then back north to Thanksgiving Point, Sundance & Sandy.