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2002-2003 Spring/Summer Campaign
Advertising Home | Previous Campaigns | 2002 Olympics
The Utah Travel Council continues to seek ways to leverage the increased awareness and positive associations of Utah as a result of Salt Lake City's hosting of the Olympic Winter Games in February 2002. The current campaign continues to use the emotional connections people have to the Games and uses that emotion to generate awareness of all the state has to offer to the year-round visitor.
TV Spots
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